Karen Segers

Senior Manager Product Analytics bol

Day 2 | 1st April 2026

Bridging the gap between high-level metrics and core performance drivers to create data-driven, actionable marketing decisions
Unifying customer data across platforms to transform raw insights into scalable and cross-channel action
Modernising real-time analytics and AI to adapt campaigns instantly and competitively

Check out the incredible speaker line-up to see who will be joining Karen.