Barkha Gupta

Global Head of Retail Media, Amazon & Performance Marketing Reckitt

Day 2 | 2nd April

What are the key components for crafting a successful retail media strategy for a brand and for a retailer?
How can a well-suited retail media partnership facilitate the exploration of untapped demographics and generate a new revenue stream?
How can you create more personalised media experiences for your customers through tapping into retailers’ first party data?

Check out the incredible speaker line-up to see who will be joining Barkha.